Craigslist Phone Authentication and Internet Marketing

It’s March 31st, 2010 and my stats indicate that nearly 40% of all my inbound traffic this month is related to craigslist phone authentication not working. It’s amazing how many Internet marketers or Craigslist users are trying to figure out to work around the phone authentication issue.

I’d like to propose one thought on why this is such a big issue  right now; Too many online marketers put all their eggs in one basket. Lots of folks discovered that Craigslist was a good marketing alternative to understanding how to use Google or some of the other major search engines, directories, blogs, classified ads, or other marketing tools.

Now, Craigslist has implemented phone authentication which for many does not appear to be working at all and I have not seen one valid work-around or a post that would indicate someone has figured out how to get around Craigslist phone authentication.

So where does that leave the folks that have staked their entire online business model with Craigslist? Time to try something different. I’m guessing that some creative folks out there will develop a Craiglist alternative or develop a list of really good classified ad sites.

It’s never good to put all your eggs in one basket, just as many marketers discovered when Google turned off their Adwords account for no understandable reason.

Marketers used numerous classified ad sites before Craigslist so why would they have stopped? Craigslist was too easy. If online marketing was easy, everyone would be doing it. Online marketing takes time, effort, and some good old fashioned hard work from time to time.

Here’s my advice if your business is crashing because you can’t authenticate your Craigslist account. Try something different. Don’t stand by and watch your business tank, and what ever you do in the future plan on being more diversified in your traffic sources.

See my original article and thread here: Craigslist Phone Authentication

Shameless plug for two classified ad sites:

Mobile Marketing

While I’m not in over my head into mobile media marketing I am paying attention. There’s a lot going on and some really good sources of information are starting to surface.

It’s no secret that the US is last in the parade when it comes to mobile marketing. Asia and the UK are both further ahead than the US in this space. But with Sprint announcing the upcoming release of the first 4G phone in the US this is huge. Also, Dallas, TX is one of the first big city’s to get 4G.
So what’s 4G and why is it so important? While I won’t touch on frequencies or the IEEE stuff, 4G is also referred to as WiMax.

Wimax has an effective range of 30 miles which looks like it could be promising for rural areas. 4G / Wimax has the ability to hit speeds of 70MB per second which could give some of the traditional broadband providers a run for their money.

4G opens up a world of possibilities for mobile marketers and mobile device users alike with amazing speed and range that was not possible with traditional WiFi type networks.

Here are some keyword words to be paying attention to in the coming months:

  • Mobile Marketing
  • Mobile Social Marketing
  • Location Based Social Networking
  • 2D Bar Codes
  • Mobile Keywords / Short Codes

Bandwidth and range are the keys to unlocking the power and true potential of mobile devices. I’m going out on a limb and making a strong prediction that mobile device use and how we market to potential customers will look tremendously different than it does in 2010.

What are your marketing predictions for mobile device use and marketing? Share your thoughts, vision, and ideas with our readers.

Twitter Results on Google and Bing

Most know that Twitter results are now being displayed on Google and Bing. But how quickly do potential results appear? I did a quick test on both Google and Bing. See screen shots below for “watch olympics live online”

As you’ll see in the first screen shot, Google shows two results on my initial search.

twitter-results-google

On my second query, I first posted my search phrase in a tweet. The results are amazing. Google displayed my tweet in about 60 seconds (that’s fast!!)
Notice the Twitter post highlighted by yellow. Google shows the time in which the tweet was posted. Google also displays Twitter results in its SERPs / organic listings. Also, notice in my second search, Google displays Twitter results in an active news scroller. Google certainly does a better job at displaying Twitter search results than Bing. (see Bing results in last image)

twitter-indexed-google1

Bing Twitter results: While Bing did display my test tweet I’m not sure if Bind displayed it as quickly as Google. I’ll need to run another test or two.
One of the things I don’t care for in Bing Twitter results is that you need to know enough  to go to http://www.bing.com/twitter/ – The method that would seem to make the most for searchers is to just display Twitter results directly in SERPs as Google does. It also appears that Google results from Twitter are a bit more relevant than  (I’d like to hear your thoughts on this. Do you care if results show up in SERPs or on a dedicated page?)

twitter-results-bing

Justine Ezarik – iJustine | Who is She?

This is probably my first article about a specific person I like to follow on the web and probably won’t be my last. If you have not heard or seen Justine Ezarik aka iJustine on the Internet you’ve need to get out from under your rock or stop playing farmville.

Justine is an internet phenomenon with over 1 million followers on Twitter and a world wide audience and over 25 million video views. Justine Ezarik is known as a lifecaster and has produced over 200 videos with a comic style all her own.

From a marketing perspective (going to be repetitive  here) it shows you the power of online video, viral video marketing, and social media and what can happen when you have a creative streak. Justine is not just a pretty blond with a Youtube channel; She’s an accomplished graphic designer, web developer, and video editor. Here favorite food is ketchup. (Maybe that’s where she gets all her creativity)

So whether you’re  just starting out with video or your own Youtube channel or you’ve got some brainy idea you need to try; I’m sure iJustine will give you some ideas and much needed comic relief.

Here are some links for Justine Ezarik and a few videos if you need some inspiration:

PCJustine Video

Crush on iJustine

iJustine Serenade

Ask iJ

Have you watched any iJustine video? if so, what’s your favorite one. Comment below. What other sites or video channels give you creative ideas or comedy relief?

Social Media – Does it Work?

I found this testimonial recently on a site for a lead generation tool. The part I found funny was the fact that most of the folks selling social media marketing services claim you can replace pay per click and other forms of marketing.

This person utilized a $4000 lead generation tool to find potential customers for social media marketing services. If social media is so powerful, why didn’t this person just use social media to find new customers?

“After experimenting with XYZ lead generation tool for a while I finally struck Gold!
After completing a course on Social Media Marketing, I decided to search for prospects
in need of Social Media Marketing. With just one search, I scored 2 new clients. These 2
contracts alone paid for my investment in XYZ lead generation tool!” — B.R.

In a recent mastermind conference call with Perry Marshall and nearly 300 other participants, feedback was unanimous that savvy marketers use pay per click marketing over social media to generate consistent and measurable business results whether it be new sales, leads, or prospects.

With that being said, I still think social media has a role in marketing that should not be overlooked. The question is how much time do you allocate towards social media vs. other forms of online and offline marketing?

Care to see a demo of the lead generation tool? Visit Lead Evolution

Pitfalls of Social Media Marketing

Some might think it is all upside becoming a social media marketeer, but you need to real Perry Belcher’s farewell blog post in its entirety to understand what I’ve been saying from the beginning about social media marketing… Once you go high profile, it’s an all consuming task. Perry Belcher is taking his life back and going private. Perry is one of the most respected high-profile social media marketing trainers in this space so his thoughts are worth considering before you decide your company is going to rely entirely on social media to generate leads or prospects for your business.

Dear Friends,

Today I decided to end my career as an internet marketing trainer. I have told so many of my students that when your 1% unhappy it’s time to get out. Now it’s time to follow my own advice.

Over the last 18 months or so I have had the privilege to meet and work with some of the coolest, kindest, most generous people I have ever known. I have truly enjoyed sharing my knowledge of internet marketing and social media marketing with each and every one of you.

So why would I quit? There are several reasons, but here are a few…

First, training and coaching, for me, is an all encompassing business. I took on every client’s challenges as my own and and my time with my family has been very limited since I began on this path. I look very forward to focusing on just being dad and a husband for a while.

Secondly, while there are a great many people who have shown me a great deal of love, there are a few that have shown a heavy dose of hate and anger, partially because of my past. This group has unfortunately been much more vocal and harsh.

While I can take reasonable criticism, today I have concerns for my safety and the safety of family.

Third, I remembered that it’s much more fun and profitable to be a marketer than it is to teach internet marketing…a truth that someone had to hit me over the head to help me remember.

So, that being said I need to make a clean break….

I have asked that all my internet marketing training products be removed from the market.

I am in the process of removing all internet marketing related materials form my blogs.

Over the next bit of time I will be reverting my social media connections back to close personal friends.

I will have canceled all future internet marketing and social media speaking opportunities and will not accept new ones.

In short, I am taking my life back to private.

My current clients will be supported by Ryan Deiss’ company, Infomastery, but I will be creating no new internet marketing trainings and I have canceled all future speaking engagements regarding internet marketing.

For any current customers and clients who are still owed coaching/consulting from me, I will still be hanging around for as long as it takes to make sure that you are taken care of. In other words, while my public persona will more or less vanish, I’ll still be helping you privately and WILL NOT violate prior agreements. (NOTE: This includes “Social Media Money System” customers who are owed coaching calls with me.)

If you have any questions or concerns about any of this, please contact customer support at: support@drivingtraffic.com

…or by phone at: 512-600-4363

I appreciate your care and understanding and I wish each and every one of you great success in your future endeavors.

Sincerely,
Perry Belcher”

Wish you the best Perry – SearchEnginePro