Search lost IS (budget) column Google Removed

on 22 August 2018  Pay Per Click  adwords 2018, google adwords august 2018, Search lost IS (budget), Search lost IS budget 2018

Search lost IS (budget) column

Did Google Adwords remove Search lost IS (budget) column?

Search lost IS (budget) column

One of the key columns of data I look at when reviewing performance and the adgroup level. While checking data for clients I noticed this column was gone. After going into "modify columns" I noticed the search lost IS budget column is no longer an option.

If Adwords has removed this information it's yet another blow to advertisers that want as much data as possible when analyzing ad performance.