Be #1 On Google

To start 2011 off different this year, I’m doing something I’ve never done. 2011 I’m going to be doing some book reviews, sharing insights, ideas, and open up some discussion on various search engine and online marketing books.

The first book I’m going to cover is “Be #1 On Google, by Jon Smith. He is also the author ofย  Grow Your Business With Google Adwords”.

You can purchase both of his books on Amazon using the links below:




In his book “Be #1 on Google” Jon Smith shares 52 ideas / tools to drive customers to your website. Each day, for the next 52 days, I’ll be sharing one of his tips / tools. I won’t dive into the content of each chapter…that’s why you’ll want to purchase of copy of your own, but I will share each tip he outlines. At the end, we’ll see if all the information he shares truly helps to move you closer to a #1 position on Google.

Tip #1:

Where do you rank right now?

This might seem pretty silly, but you’d be amazed at how many folks don’t even know if their domain name or website is actually showing up in Google. Why is Google so important? At the time of the writing of “Be #1 on Google”, 60% of all Internet searches are initiated on the big G.

Type in your domain name without the www. on the front end of it, and without the .com. Example: www.searchenginepro.net would be entered as “searchenginepro”. In this case, I happen to have the #1 spot for both “searchenginepro” and “search engine pro”. I guess I must have done something right ๐Ÿ™‚

Jon then asks readers to type in the name of their best selling product, service, or industry. Are you on page 1, 2, or 3? or not at all? This is a basic starting point for many folks to determine if they are even anywhere near the top 30 rankings. For more information and tips, grab one or both of Jon’s books and read along.

Look for Tip #2 tomorrow

Microsoft-Bing Hate Mac Users

Microsoft-Bing must hate Mac users because they forced me to purchase a Windows 7 laptop just to run Adcenter Desktop which will not run on a Mac under BootCamp, Parallels, or VMWare.

After lots of web searches and calls to my Bing-Adcenter rep. I was informed that even if someone got Adcenter Desktop running successfully, it would be unstable or not work for very long. (not sure what she meant by that)

So, to help Microsoft support additional programmers and create a Mac version of Adcenter Desktop I gave in and purchased a Toshiba laptop running Win 7. Here are some photos below:

On a more serious note ๐Ÿ™‚ Advertisers are Bing customers. Just as Google created a Windows and Mac version of Adwords Desktop, Microsoft needs to step up and do the same. If Bing really wants to increase market share, it should be thinking about ways to make working with Adcenter as easy as possible, not limiting the way that advertisers can interact with their platform. Most of my SEO colleagues and Internet marketing professionals I communicate with all use a Mac.

Related Articles: