I love all the likes and comments I’ve received from folks proclaiming to be #leadgurus – Looking at their profiles they make claims of #unlimitedleads – Over the past 8+ years I have generated nearly 1 million #leads for the #automotive sector and managed a $2.5 million annual #googleadwords budget…it’s much like fishing. You never know exactly how many leads you will generate on a given day and when you generate #qu
alityleads you can never fill the demand. So please define “unlimited leads” for a seasoned #leadgenerator – Is it 1,000 leads per day? Done that. Is it 10,000 leads per day? If you truly have unlimited leads what is your typical ROI? What is your average #conversionrate ? Those two factors are as equally important as the number of leads you can generate. Unlimited leads with a conversion rate of zero sucks, but 10 leads per day with a closing ratio of 30-50% is something you can build a #business from. So please…define unlimited leads and put some context around it or you are just a pedaler of snake oil.