Microsoft-Bing must hate Mac users because they forced me to purchase a Windows 7 laptop just to run Adcenter Desktop which will not run on a Mac under BootCamp, Parallels, or VMWare.
After lots of web searches and calls to my Bing-Adcenter rep. I was informed that even if someone got Adcenter Desktop running successfully, it would be unstable or not work for very long. (not sure what she meant by that)
So, to help Microsoft support additional programmers and create a Mac version of Adcenter Desktop I gave in and purchased a Toshiba laptop running Win 7. Here are some photos below:
On a more serious note 🙂 Advertisers are Bing customers. Just as Google created a Windows and Mac version of Adwords Desktop, Microsoft needs to step up and do the same. If Bing really wants to increase market share, it should be thinking about ways to make working with Adcenter as easy as possible, not limiting the way that advertisers can interact with their platform. Most of my SEO colleagues and Internet marketing professionals I communicate with all use a Mac.